Days after Alia Bhatt, Katrina Kaif and Rashmika Mandanna, worldwide big name Priyanka Chopra Jonas has fallen sufferer to the Deepfake generation. In the viral morphed clip, PeeCee can be visible promoting brands and giving funding ideas. However, in case you watch the video cautiously, you may find that the actress' voice has been edited and the unique traces have been changed. 
When Kajol, Alia and Rashmika Fell Prey to Deepfake 
Earlier Kajol and Alia fell prey to the deepfake controversy. In the obscene video, Alia was seen wearing a floral quick co-ord set and making 'dirty' gestures for the camera. The video virtually seemed manipulated. 

In Kajol's case, an Internet influencer has morphed the ‘K3G’ actress’ face on herself. Although the authentic clip changed into shared in June this yr via influencer Rosie Breen on TikTok as part of the ‘Get Ready With Me’ fashion, it resurfaced in November. The video in query shows Breen’s face being replaced with that of Kajol. The clip showed the ‘My Name Is Khan’ actress changing garments on camera. The authentic video turned into of Rosie, and Kajol’s face have been morphed into the video. For a cut up second, the manipulated video features the face of the authentic girl.

In Rashmika Mandanna's case, the deepfake video showed a lady, dressed in black, getting into a boost. Her face turned into morphed and edited in a manner that it resembled the actor.

In Katrina Kaif's case, a digitally altered photograph of the actress from her currently launched movie 'Tiger three' confirmed the actress carrying out a combat with a stuntwoman clad in a towel, the edited version showed her sporting a low-reduce white pinnacle and an identical bottom instead of the towel.
Deepfake: Govt Swings Into Action 
India is mulling policies to tame the unfold of deepfakes. The IT Ministry will trouble advisories to social media intermediaries inside the subsequent two days to make sure 100 in step with cent compliance on tackling deepfakes and spread of misinformation on their respective systems, Minister of State for Electronics and IT Rajeev Chandrasekhar had stated. During the second 'Digital India Dialogues' meeting on misinformation and deepfakes with social media intermediaries, the minister reviewed the progress made for the reason that meeting on November 24, when the Centre had given a seven-day deadline to systems to tweak their regulations as consistent with Indian policies for you to deal with the unfold of deepfakes.

"Many systems are responding to the selections taken ultimate month and advisories on ensuring a hundred per cent compliance may be issued in the subsequent  days," stated the minister. "A new amended #ITRules to further ensure compliance of systems, and safety and trust of #DigitalNagriks is actively underneath attention," Chandrasekhar added.

Deepfakes could be problem to movement underneath the cutting-edge IT Rules, specially Rule 3(1)(b), which mandates the removal of 12 styles of content material within 24 hours of receiving consumer court cases. The government may even take movement of a hundred in keeping with cent of such violations beneath the IT Rules in the destiny.